As its name would suggest, these watches were originally sold through Jacques Cousteau’s dive outfitter La Spirotechnique, which was later renamed Aqua Lung after that name achieved some level of acclaim in North American markets. Fun fact, these were more expensive than dive watches from Rolex, Tudor, and Omega at the time of their release.  Jul 21, 2023 · Learn about the iconic Rolex Coke GMT-Master II, a watch with a red and black bezel inspired by Coca-Cola. Discover its origins, features, variations, and how to spot a fake one. A Watch for Pilots and World Travelers The Rolex Coke has been a favorite of pilots and world travelers since its introduction in 1982. In fact, the very first GMT-Master II that Rolex brought to market belongs to the Coke family. The original bears the reference number 16760, and its most distinctive feature is its black and red bezel. This color combination reminded people of a Coca-Cola can ... What is a Rolex Coke? Jan 7, 2026 · The Rolex GMT-Master’s “Coke” bezel, a beloved two-tone red and black combination, has a storied history spanning three material eras. The “Coke” color scheme has been featured on both bakelite and aluminum bezels in the past, and a ceramic iteration remains a tantalizing rumor fueled by a recent patent. About the Rolex Coke When the GMT-Master II made its debut in the early 1980s, Rolex equipped it with a new black and red bezel colorway. Following the soda-inspired nicknames of the blue and red "Pepsi" bezel and the brown and yellow "Root Beer" bezel, the black and red GMT bezel quickly became known as the "Coke" bezel. There have only been two references of the GMT-Master II Coke made ... As HODINKEE has published a lot about this in the past, I will be brief in my explanation regarding the SUB 300's legacy. Originally launched in 1967, the SUB 300 was, at the time, a modern tool dive watch that prioritized legibility and function over all else. Get the best deals for Coca Cola Rolex Watch at . We have a great online selection at the lowest prices with Fast & Free shipping on many items! Yahoo Scout View all

Image by Jake's Rolex World. The “Albino Coke” stood out from the crowd with its unique aesthetic: a white dial paired with the red and black Bakelite bezel insert, a departure from the typical offerings for the ref. 6542. The Rolex Coke has been a favorite of pilots and world travelers since its introduction in 1982. In fact, the very first GMT-Master II that Rolex brought to market belongs to the Coke family. The original bears the reference number 16760, and its most distinctive feature is its black and red bezel. A special piece of Rolex and American corporate history. This is a beautifully preserved Rolex Oyster Perpetual reference 1002 in solid 14k yellow gold made in 1968 and part of the legendary Coca Cola service award program. In the late 1960s Coca Cola ordered a limited number of Rolex watches with custom engraved casebacks including this model as a reward for employees who completed 25 years ... Does Rolex have a Coca-Cola logo? Why did Coca Cola make Rolex watches? Between the 1970s and 1990s, Rolex entered into various cooperative ventures with companies such as Domino's, COMEX and even Coca Cola. There are various Rolex Air-King models with the Coca-Cola logo, which were usually given away by Coca-Cola on the occasion of the 25th anniversary of the company. What is a Rolex albino Coke? Rolex Air King A cooperation between Rolex and Coca Cola Even though the black and red Rolex GMT Masters' designation as "Coke" is only a nickname, there was actually a Rolex Coca Cola Edition in the past. Between the 1970s and 1990s, Rolex entered into various cooperative ventures with companies such as Domino's, COMEX and even Coca Cola.

The Past and Future of the Rolex “Coke” - Revolution Watch Coca Cola Rolex Watch for sale | eBay The ULTIMATE Guide To The Rolex “Coke” GMT-Master II Rolex Coke - Buy Rolex Coke | Immediately Available | CHRONEXT Rolex Coke | pas cher tag heuer montres 1968 Rolex 1002 Coca Cola 14K Gold Award Watch Full Set ... In the late 1960s Coca Cola ordered a limited number of Rolex watches with custom engraved casebacks including this model as a reward for employees who completed 25 years of service. This example is in very nice condition. The case has been polished in the past but remains well defined and attractive.